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Planet Pure

Planet Pure – Ecological Detergent and More!

Planet Pure is an Austrian company specializing in the production of ecological detergents, sustainable dishwashing liquids, organic cleaning products, and fully vegan items. Their mission is to make cleaning and washing more environmentally friendly and to ultimately create “truly organic” products. As a small company, Planet Pure is working hard to develop the most ecological detergents and natural cleaning products. And they won’t stop innovating until they achieve “truly organic”! For Planet Pure, this means:

“Truly organic” means 100% natural ingredients, 100% biodegradability, and the use of 100% recycled plastic.

Discover our range of Planet Pure products, including ecological detergents and more >

The Story of Planet Pure

Planet Pure was founded in 1999 in Austria as a one-man business by Silvio Perpmer, with the goal of developing eco-friendly and sustainable cleaning and laundry products. In 2008, they launched their first ecological detergent, whose active ingredients were entirely plant-based. Since then, they’ve achieved several milestones, including:

  • 2011: The world’s first certified organic cleaning products. As an innovative company, Planet Pure was the first ever to produce cleaning products that met the strict criteria to be called “organic.”
  • 2013: Winner of the Energy Globe Award. An international award given annually to the most innovative and sustainable projects.
  • 2016: Received the Inclusion Certificate for fostering an inclusive work environment!
  • 2017: Vegan certification for all Planet Pure products.

As a small business, Planet Pure sometimes has to rely on what suppliers can offer them. That’s why they haven’t yet fully reached their goal of being 100% “truly organic.” However, as the company grows, they continuously seek the most environmentally friendly options and keep their mission for “truly organic” products in focus!

What Do Planet Pure's Certifications Mean?

Organic Certificate (2011):

In 2011, Planet Pure became the first company to produce certified organic cleaning products. This certification ensures that the products:

  • Meet strict organic production standards.
  • Contain a minimum of 95% ingredients of natural and organic origin.
  • Are free from genetically modified organisms (GMOs), synthetic fragrances, and artificial colorants.

Vegan Certification (2017):

In 2017, Planet Pure received an official vegan certification. This guarantees that:

  • No animal ingredients or by-products are used in the production of their natural cleaning products, sustainable dishwashing liquids, or eco detergents.
  • The products are not tested on animals.

Green Brands Austria (2023):

The Green Brands certification is awarded to companies that demonstrate exceptional commitment to sustainability and environmental protection. To earn this certification, a company must show that it:

  • Utilizes sustainable production methods and eco-friendly raw materials.
  • Contributes to reducing CO2 emissions and plastic pollution.
  • Takes social responsibility, for instance, by collaborating with inclusive organizations like Lebenshilfe, an initiative supporting individuals with mental disabilities and their families. Thanks to Planet Pure’s “people for people” initiative, some Lebenshilfe participants are now employed at Planet Pure!

The Benefits of Planet Pure

Eco Benefits:

  • Certified organic and vegan.
  • Free from microplastics, genetic modification, and nanotechnology.
  • Packaging made largely from up to 100% recycled plastic or 100% recycled cardboard.

Benefits for You:

  • Safe cleaning products with natural ingredients, reducing exposure to harmful substances for you, your household, or your family!
  • Also suitable for people with sensitive skin.
  • More planet-friendly living without compromising on cleaning power.

What Is Planet Pure's Environmental Impact?

Thanks to Planet Pure’s efforts, every year:

  • Plastic waste is reduced by using recycled plastic for their packaging, which is itself recyclable.
  • Cardboard gets a second life: wherever possible, Planet Pure uses 100% recycled and recyclable cardboard, such as for their eco detergent.
  • Thousands of liters of water are protected from pollution by avoiding synthetic chemicals in their cleaning and laundry products.

How does Planet Pure keep striving for truly organic cleaning products?

Planet Pure is a company always striving for improvement – and they’re transparent about it! They’re constantly researching natural ingredients, finding ways to replace chemicals with natural alternatives, and working to make their packaging even more sustainable. From ecological detergents to sustainable dishwashing liquids, every product description shows how far they’ve come in achieving their goal. You’ll see at a glance how eco-friendly the detergent is or whether the dishwashing liquid is truly sustainable. Moreover, all of Planet Pure’s products are designed with our planet’s co-inhabitants in mind – and since 2017, all of their products are vegan.

What Products Does Planet Pure Offer?

Ecological Detergents

Planet Pure offers a range of organic and ecological detergents made from 100% natural ingredients. These detergents are free from synthetic chemicals and are perfect for people with allergies, thanks to their 0% line developed especially for sensitive skin. They provide a deep clean for your clothes without harming the environment.

Check out Planet Pure’s ecological detergents here >

Sustainable Dishwashing Liquid

Planet Pure’s sustainable dishwashing liquid is designed to effectively remove grease and grime while being gentle on hands and the planet. All dishwashing liquids are free from animal-derived ingredients, microplastics, and enzymes. They also offer a 0% variant, specifically developed for people with sensitive skin!

Discover the sustainable dishwashing liquid from Planet Pure here >

Organic Cleaning Products

Planet Pure’s range of organic cleaning products includes items for various household tasks – from wood to toilets, and from your kitchen to your windows! Made from natural ingredients grown under specific guidelines, these products meet the criteria for being “organic.” They deliver powerful cleaning results without harmful chemicals, so you can contribute to a greener world without compromising on cleaning power.

Take a look at Planet Pure’s organic cleaning products here >

Want to Add Planet Pure to Your Cleaning Routine?

Whether you’re choosing ecological detergent or organic cleaning products, with Planet Pure, you contribute to a greener world without sacrificing cleaning performance! Curious about the range of this innovative Austrian company?

Order Planet Pure products here – from ecological detergents to sustainable dishwashing liquids! >

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